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Finding the True Purpose of Your Law Firm Website

Justia Legal Marketing & Technology blog

In today’s digital age, a website is no longer a luxury; it’s an essential tool for law firms. A law firm website’s purpose defines its reason for existence. Enhance Brand Awareness: Build your brand’s reputation and visibility by positioning your law firm as an industry leader.

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Website Accessibility for Law Firms: Is Your Site ADA Compliant?

Justia Legal Marketing & Technology blog

Your website plays a critical role in how potential clients discover, evaluate, and ultimately choose your law firm. But if the site isnt accessible to people with disabilities, you may be unintentionally excluding a significant portion of your audience and putting your firm at risk of ADA-related legal challenges.

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Law Firm Content for SEO

Justia Legal Marketing & Technology blog

Introduction to Legal Content and SEO This post provides a comprehensive overview of search engine optimization (SEO), including Googles search quality guidelines and strategies to enhance law firm website content for improved search rankings. High-quality content and well-placed citations remain essential for long-term SEO success.

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AI & Search and How to Optimize Your Law Firm Website for the AI Search Era

Justia Legal Marketing & Technology blog

In this blog, we’ll discuss five tips to optimize your law firm website for AI-powered search. SEO is still a cornerstone for law firms aiming to drive traffic, boost brand visibility, and, ultimately, generate leads. Conversational Content: Talk Like a Human, Not a Robot.

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Visibility Into the Strategy & Supporting Documents of Major US Law Firms

Law Firm Intelligence by Trellis aggregates state trial court data across the Trellis platform enabling users to: look up a particular metric related to a specific law firm (such as, how many cases a law firm had or has against another law firm), and see the actual dockets and documents supporting the metric.

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Responding to Google Reviews: Best Practices for Law Firms

Justia Legal Marketing & Technology blog

Online reviews play a pivotal role in establishing your law firms credibility and attracting and retaining clients. When we talk about online reviews for law firms, we’re really talking about Google Reviews. This makes responding to Google Reviews not just a courtesy, but a strategic business practice for law firms.

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Which Legal AI Tools Are Law Firms Actually Using?

Artificial Lawyer

A survey by Skills of which legal AI tools law firms are actually using provides multiple insights into where we are today. For example, Kira which is part of Litera remains by far the most pop

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