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Law Firm Branding: How to Differentiate Your Practice to Attract Clients

Rocket Matter

Get free e-book How do you make your firm the go-to choice for clients? The answer lies in your law firm branding. A law firms brand is an identity that communicates your expertise, builds trust, and sets you apart from competitors. Heres how: 1. Encourage attorneys to blog, Tweet, and speak at conferences.

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Long-Form Content Drives Long-Term Success for Lawyers: Create Once, Cash In for Years

Attorney at Work

The post Long-Form Content Drives Long-Term Success for Lawyers: Create Once, Cash In for Years appeared first on Articles, Tips and Tech for Law Firms and Lawyers. Ruth Carter | If you have limited resources for marketing, invest in your blog.

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Starting a Law Firm: Laying the Groundwork for a Smart and Successful Practice

Rocket Matter

Get free e-book Starting your own law firm is a huge step—and, let’s be honest, it can feel a bit overwhelming. Whether you’re fresh out of law school or leaving a big firm to go solo, there’s a lot to figure out. So, what’s involved in how to start a law firm? Is it the right move for you?

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How to Get a Law Firm Website That’s Out of This World

Rocket Matter

Why settle for a one-size-fits-all template when your law firm is anything but generic? For example, most generic templates aren’t optimized for local SEO, a crucial factor for law firms that rely on clientele in their geographic area. The truth is that not all websites are created equal.

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Using Your Website as the Flywheel for Law Firm Growth

Rocket Matter

All the successful law firms you see on TV are full of sharpshooters with the smartest teams, the sleekest offices, and the sharpest suits in town. But wait—is their website still stuck in the dial-up era? Having a law firm website is as much of a no-brainer as owning a law library or sporting that indispensable power suit.

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The Top 6 Online Sources for Client Reviews, According to Legal Clients

Lawmatics

Online client reviews have also become a determining factor for many legal clients when narrowing down their choice of law firms. Star ratings on FindLaw’s attorney directory represent an average of all the ratings submitted for an attorney or law firm.

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How Payment Automation Benefits Your Firm (and Your Clients)

Rocket Matter

Incorporating new technologies into your law firm can feel like a big leap. Most articles singing the praises of automated billing focus on the benefits it will provide your firm. And at a law firm, time is quite literally money. At most firms, administrative staff—not attorneys—handle payment processes.