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Legal Blogging in the AI Era: Best Practices for 2025

Justia Legal Marketing & Technology blog

Creating an effective lawyer blog post in 2025 requires a strategic approach that combines timeless principles with modern technological advancements. Plan Your Content With AI-Generated Calendars A well-organized content calendar helps ensure consistency, keeps your blog relevant, and aligns your posts with key legal trends.

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Essential Tools for Virtual Estate Planning Attorneys

Clio

As the popularity of digital wills and trusts rise, the expectations of estate planning clients are shifting towards virtual services. In fact, 70% of clients say they prefer working virtually with lawyers , which means modernizing your practice is more important than ever. Learn more here! Increased efficiency.

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Understanding the User Journey To Attract More Leads – Part Two

Justia Legal Marketing & Technology blog

It’s time to re-engage those visitors who already find your content valuable but aren’t taking that next step. Taking the time to consider these questions will give you a solid foundation for understanding your website visitors and their needs. Time on Page: This metric shows how long visitors spend on a particular page.

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Building a Strong Legal Brand on Social Media in 2025

Justia Legal Marketing & Technology blog

In this guide, we’ll walk through practical strategies for lawyers to elevate their personal brand on social media in 2025. Your content needs to reach the right people, on the right platform, at the right time. LinkedIn: Excellent for estate planning and corporate attorneys , though it can work well for all types of lawyers.

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Building a Strong Legal Brand on Social Media

Justia Legal Marketing & Technology blog

In this guide, we’ll walk through practical strategies for lawyers to elevate their personal brand on social media in 2025. Your content needs to reach the right people, on the right platform, at the right time. LinkedIn: Excellent for estate planning and corporate attorneys , though it can work well for all types of lawyers.

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Google Ads for Lawyers: A Beginners Guide to PPC Success

Justia Legal Marketing & Technology blog

For most lawyers, PPC advertising is not a new concept, but many misconceptions and myths surrounding the use of PPC ads for law firms continue to persist. In this post, we’re providing lawyers with a general overview of PPC advertising, why it matters for law firms, and how it can help your firm grow. What Is PPC?

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4 Admin Processes All Estate Planning Lawyers Should Automate

Lawmatics

As an estate planning attorney, you understand that precision and attention to detail are paramount. In this article, we will explore the benefits of implementing automation solutions in estate planning law firm practices. Here's a short guide for setting up automation at your law firm.