How to Adapt Your SEO Strategy for the Age of AI Search
Justia Legal Marketing & Technology blog
JULY 17, 2025
Google holds content to a much higher standard for “Your Money or Your Life” (YMYL) topics like legal services. Google uses the E-E-A-T framework (Experience, Expertise, Authoritativeness, and Trust) to generate the human feedback data that trains and refines these AI models. Amplify Your E-E-A-T: Experience.
Let's personalize your content