Justia Legal Marketing & Technology blog

MARCH 27, 2025

By providing contextually relevant information, law firms can establish themselves as authoritative resources and drive client engagement. Analyzing Competitor Websites: Examine the FAQ sections and content of successful law firms in your practice area. Potential clients rarely pick up the phone first.

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Lawmatics

DECEMBER 17, 2024

Picture this: Its late at night, and a potential client is frantically Googling best criminal defense attorney near me after an unexpected run-in with the law. Now imagine your firm isnt even on the first page of results. Do Law Firms Need SEO? How Much Do Law Firms Spend on SEO?

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Justia Legal Marketing & Technology blog

JUNE 19, 2025

Are You Just Scratching the Surface of Your Law Firm’s Google Potential? Your Google Business Profile isn’t just a listing; it’s a foundational element that helps provide trustworthy, rich information about your firm, directly impacting how potential clients find you today and in the future.”

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Martindale-Avvo

APRIL 3, 2025

When you notice that there is a lack of representation in a certain practice area, are changing the direction of your law firm, or simply branching out into a new practice area, its important that you take the time to consider how youll brand this new career move. Keep your target audience in mind.

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Rocket Matter

FEBRUARY 20, 2025

The post Next Level Strategy: How Law Firms Should be Using Google Ads appeared first on Rocket Matter. If you run a law practice and need qualified leads who are eager to find your firm, Google Ads is a great way to start. Are Google Ads right for your law firm?

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Above the Law - Technology

JULY 10, 2023

In what is clearly a major milestone for Milestones , a legal tech company whose product provides law firm clients with automatic updates on their cases, it has closed a $2.1 million seed round and is rebranding as Hona to reflect the broader scope of its product’s capabilities.

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Rocket Matter

SEPTEMBER 14, 2022

Criminal defense is one of the most challenging practice areas to specialize in. Friends, family, and even strangers have misconceptions about the work you do and may assume that you side with criminals. Here are six different ways to automate your criminal defense practice. Build a Better Client Intake System.

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Lawmatics

JUNE 28, 2024

In the high-stakes world of criminal defense, where every move can change a client's future, streamlining your workflows is more than essential—it's critical. 5:36 — Criminal defense Automations Devon gives an overview of the Automations typically used in a criminal defense practice.

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Lawmatics

DECEMBER 19, 2024

It positions your firm at the exact point where intent meets action one of the tenets of digital marketing for law firms. Heres why it pays to pay to have the best SEO for law firms: Legal consumers are searching, and fast: Research shows that 68% of all online experiences start with a search engine.

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Martindale-Avvo

MARCH 7, 2024

Many law firms spend tremendous amounts of money to attract prospective clients but fail to seal enough deals to remain profitable. Balancing Firm Profitability With An Effective Pricing Strategy While cost is a critical consideration for prospective clients, you still have to run your law firm like a business.

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Martindale-Avvo

SEPTEMBER 12, 2023

Your potential clients probably aren’t lawyers and might not know the difference between a personal injury lawyer handling car accident cases and a criminal defense attorney offering D.U.I. Most law firm websites have clear on-site navigation that makes it simple to find what you do with a few clicks.

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Legal Talk Network

JUNE 4, 2024

When you throw diversity, equity inclusion out there, there’s a lot of folks that are currently in law firms and bar leadership that scares them because it’s a big topic and they feel threatened like, ‘Oh, you mean you’re going to get rid of me and replace me with somebody else?’ I pursued both writing and law.

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Clio

AUGUST 21, 2024

As a lawyer, you’re an expert on the practice of law—but are you taking the time to track what’s important when it comes to guiding the success of your firm? Law firm KPIs , or Key Performance Indicators, can help. Why are Law Firm KPIs valuable? But what exactly are KPIs, and why are they important?

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Martindale-Avvo

MARCH 7, 2024

They focus on business law, criminal defense, estate planning, family law and labor/employment law. The Problem… With a couple firm locations under his belt, Scurlock reached out to his account manager (AM) at Avvo and requested a focus change in law firm advertising to cover both Texas and Arkansas.

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Martindale-Avvo

FEBRUARY 22, 2024

Running a law firm is a lot of work. Large law firms understand the need for effective marketing and often hire internal marketing managers to handle this task. Hiring a full-time marketing manager may not make sense for lawyers in solo, small, or mid-sized law firms in the U.S. Let us help you get started.

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Martindale-Avvo

JUNE 20, 2023

They focus on business law, criminal defense, estate planning, family law and labor/employment law. The Problem… With a couple firm locations under his belt, Scurlock reached out to his account manager (AM) at Avvo and requested a focus change in law firm advertising to cover both Texas and Arkansas.

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Martindale-Avvo

JANUARY 6, 2025

Bartlett, Principal at Bartlett Law, PLLC Joel Beck, Partner at Ruchti & Beck, Your Idaho Law Team Nathan Brown, Partner at Ferrell & Brown, PLLC C Jonathon Clark, Associate at Glasheen, Valles & Inderman Marilee MIller Clarke, Member at Clarke Law Firm, PLC Cody Cofer, Partner at Cofer Luster Criminal Defense Lawyers Edward (Ted) P.

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Lawmatics

MARCH 28, 2025

Why law firms need MMS Law firms have long used SMS in Lawmatics to confirm appointments, send reminders, and streamline the intake process. Even in estate planning, family law, or criminal defense, there are plenty of moments where a client needs to share a physical document, handwritten note, or piece of mail.

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Lawyerist

MARCH 29, 2024

Every year, the Lawyerist team sets out to find examples of the best law firm websites from our vast community. Sobirovs Law Firm Designer: GNGF What Makes Them Special Sobirovs Law Firm makes it easy to see what working with them will be like with loads of educational content.

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Clio

JULY 3, 2024

Compared to SEO, social media, or other types of advertising, buying leads is probably one of the fastest and easiest ways to get more clients for your firm. After all, attracting qualified leads for your law firm can be time-consuming.

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Martindale-Avvo

SEPTEMBER 14, 2023

Even if you are the best at what you do, the modern attorney has to follow some branding basics for law firms. Law firm branding puts these qualities front and center so your target clients recognize you when they are looking for representation. Why Does Your Law Firm Need Branding?

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Lawmatics

MARCH 27, 2024

Top law firms are expanding their client base with smart marketing and improved services — all while optimizing their operations for agility and efficiency. They have a vast range of expertise in the legal industry as marketers and attorneys themselves, in practice areas spanning from estate planning to criminal defense.

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Lawmatics

NOVEMBER 16, 2023

In this webinar, Lawmatics CEO and Co-Founder Matt Spiegel welcomes Jared Correia, CEO of Red Cave Law Firm Consulting, to detail everything you need to set up your firm’s business for success in 2024. Matt is an attorney who ran his own criminal defense practice before becoming a legal tech entrepreneur.

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LawSites

NOVEMBER 10, 2022

This integration is especially meaningful to me because it connects the two companies I founded with the purpose of helping law firms leverage modern technology to run a more efficient practice.” Spiegel had been a criminal defense lawyer when, in 2009, he founded MyCase.

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LawSites

JUNE 6, 2023

Noella Sudbury became interested in the issue of criminal records expungement soon after law school, while working as a criminal defense lawyer. Nota , the online business banking platform designed specifically for solo and small law firms. We appreciate their support and hope you will check them out.

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Centerbase

NOVEMBER 7, 2023

Agile, streamlined processes are what modern law firms need to effectively handle the full gamut of activities required to take a matter from client intake to paid in full. Firms are under constant pressure to optimize their workflows, reduce manual errors, and maximize billable hours. Technology can address these challenges.

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Legal Tech Monitor

SEPTEMBER 20, 2023

Stories are increasingly common of lawyers who leave law practice to start legal technology companies, but few achieve the level of success as an entrepreneur of Matt Spiegel. He was a criminal defense lawyer in 2009 when he founded MyCase , one of the earliest cloud-based law practice management companies.

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Attorney at Work

JULY 27, 2022

This week, we feature criminal defense lawyer John Tolley , who has tried more than 45 jury trials and handled thousands of cases. . JT Law Firm. After beginning his litigation career as an assistant state’s attorney and as an insurance defense attorney, in 2019 John Tolley decided to form his own firm, JT Law.

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Martindale-Avvo

JUNE 9, 2024

As a law firm, being able to adapt to change is crucial. On June 2, 2020, we hosted a panel, presented by Atlanta-based trial attorney Erin Gerstenzang, to discuss some tips and tricks on how to prepare your firm and help it to survive through future disruptions. Because you have nothing to lose.

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Attorney at Work

NOVEMBER 30, 2021

While TikTok presents a great opportunity for law firms to market their services, many attorneys are unsure of how to use the app or whether it is worth the investment. Recent posts feature Barbuto dressed up as a judge, hanging out with his family, giving his wife a foot massage, and sharing humorous law-related video clips.

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Martindale-Avvo

MARCH 7, 2024

Many law firms spend tremendous amounts of money to attract prospective clients but fail to seal enough deals to remain profitable. Balancing Firm Profitability With An Effective Pricing Strategy While cost is a critical consideration for prospective clients, you still have to run your law firm like a business.

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Martindale-Avvo

MARCH 7, 2024

Many law firms spend tremendous amounts of money to attract prospective clients but fail to seal enough deals to remain profitable. Balancing Firm Profitability With An Effective Pricing Strategy While cost is a critical consideration for prospective clients, you still have to run your law firm like a business.

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Martindale-Avvo

MARCH 7, 2024

They focus on business law, criminal defense, estate planning, family law and labor/employment law. The Problem… With a couple firm locations under his belt, Scurlock reached out to his account manager (AM) at Avvo and requested a focus change in law firm advertising to cover both Texas and Arkansas.

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Martindale-Avvo

MARCH 7, 2024

They focus on business law, criminal defense, estate planning, family law and labor/employment law. The Problem… With a couple firm locations under his belt, Scurlock reached out to his account manager (AM) at Avvo and requested a focus change in law firm advertising to cover both Texas and Arkansas.

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Martindale-Avvo

MARCH 12, 2024

A “lead” is a prospect or potential client for your law firm. In the simplest terms, it’s someone with a legal issue relevant to the services you provide who is interested in learning about how your firm can help solve their issue and has somehow shared their contact information with you.

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Above the Law - Technology

OCTOBER 30, 2023

The post There’s No More Getting Away With Murder appeared first on Above the Law. Between our phones and the multitudes of video cameras, it's difficult to avoid detection.

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Clio

NOVEMBER 27, 2023

It’s a classic challenge: Legal clients want options when it comes to paying their legal bills, and law firms want to get paid. By offering recurring payment plans, law firms make it more manageable for clients to pay their legal bills in regular installments instead of one large sum. It’s a win-win.

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