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Next Level Strategy: How Law Firms Should be Using Google Ads

Rocket Matter

It may not be the best option if: Long-term relationships drive your business : Areas like estate planning, business law, or tax law often gain clients through referrals rather than immediate search intent. Google Ads works best for law firms that want to generate immediate, high-intent leads.

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Deep Dive Recap: Mastering Promotional Email Marketing with Lawmatics

Lawmatics

Click Create New Audience and give your audience a name such as “All Contacts” or “Estate Planning Clients”, depending on the group you are targeting. For example, let’s say you have an email targeted specifically for closed criminal defense cases. For other instances, you may wish to create a more targeted audience.

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Client Intake Form

Lawmatics

Estate planning intake form. An estate planning intake form would focus on gathering information about the client's assets, beneficiaries, and wishes regarding the distribution of property, as well as preferences for guardianship, healthcare directives, and powers of attorney. Criminal defense intake form.

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What Is the Best Form of Advertising for a Lawyer?

Lawmatics

Yes, those huge signs lining the highways are still in use, especially by personal injury and criminal defense attorneys. For instance, using law firm advertising examples as a guide, you could tailor ads for people searching for specific services like estate planning or DUI defense. TV and Radio Ads.

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Podcast Highlights: Client Journey Theory | Love Thy Lawyer

Lawmatics

How can legal software improve client communication (and reduce bar complaints!)? Matt also founded and developed MyCase, a legal practice management software that is widely used and cloud-based, and it is a law practice management system. Matt worked as a criminal defense attorney for six years.

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Intake Process Template

Lawmatics

The template may be created manually or automated by using legal client intake automation software. Software solutions like Lawmatics will streamline the process and make it easier for clients to provide the necessary information. Criminal defense. Use software to automate and streamline the intake process.