Justia Legal Marketing & Technology blog

MARCH 11, 2024

CLE Webinar Details & Speaker Anna Blood is the founding attorney and CEO at Blood Law, a law firm experienced in family law and estate planning. Join us today to see how you can push yourself to success in spite of the obstacles before you!

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Justia Legal Marketing & Technology blog

APRIL 21, 2023

For most lawyers, PPC advertising is not a new concept, but many misconceptions and myths surrounding the use of PPC ads for law firms continue to persist. In this post, we’re providing lawyers with a general overview of PPC advertising, why it matters for law firms, and how it can help your firm grow. What Is PPC?

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The Law Product Makers blog

OCTOBER 4, 2021

Estate Planning, traditionally the domain of the legal profession, is about to be disrupted by another new entrant, Vanilla. The company seeks to enable financial planners to offer estate planning services and documents to their clients through a network of attorneys.

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Attorney at Work

APRIL 20, 2022

Any existing content, such as blog or social media posts, can guide you, as can data about your average client. And your law firm’s image can influence your writing style. Use empathy in your writing, especially in more sensitive niches, such as elder law and estate planning. Strike the Right Tone.

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Clio

FEBRUARY 7, 2025

Your law firms website is often a potential clients first impression of you. Great law firm websites are well-designed, user-friendly, and clearly state what services the law firm offers, giving clients a taste of what they can expect from that law firm. Book a free demo today and see how!

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Martindale-Avvo

FEBRUARY 22, 2024

Running a law firm is a lot of work. Large law firms understand the need for effective marketing and often hire internal marketing managers to handle this task. Hiring a full-time marketing manager may not make sense for lawyers in solo, small, or mid-sized law firms in the U.S. Let us help you get started.

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LawSites

DECEMBER 31, 2021

Last year, I introduced something new for this blog: The LawSites Resource Center. 2021 eBook: Running a Lean Law Firm. This ebook from Rocket Matter is a guide to running a lean law firm. Listings on LawSitesResources.com are sponsored by the companies that produced them and generate revenue for this blog.].

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Clio

JULY 3, 2024

Do you have a law firm marketing strategy? To grow your law firm so that it’s thriving and more profitable, you need to attract new clients and cultivate new business. How do you market a law firm? Why is law firm marketing important? Make sure they are SMART goals.

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Clio

JULY 3, 2024

Compared to SEO, social media, or other types of advertising, buying leads is probably one of the fastest and easiest ways to get more clients for your firm. After all, attracting qualified leads for your law firm can be time-consuming. Learn more about how it works in our guide on PPC basics for lawyers.

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Rocket Matter

SEPTEMBER 26, 2023

By streamlining tasks, including marketing and client communications (which any lawyer knows can take up more time than expected), law firms that leverage AI can increase their profitability and productivity. Understandably, many law firms are cautious about utilizing ChatGPT and other AI tools.

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MatterSuite

FEBRUARY 27, 2024

One of the key components driving this change is the increasing prevalence of law firm webinar programs. Law firms increasingly recognize the potential of webinars to bridge the gap between legal expertise and client understanding. Law firm webinar programs mitigate these costs by providing a virtual alternative.

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MatterSuite

FEBRUARY 27, 2024

One of the key components driving this change is the increasing prevalence of law firm webinar programs. Law firms increasingly recognize the potential of webinars to bridge the gap between legal expertise and client understanding.

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MatterSuite

DECEMBER 8, 2023

People are actively seeking solutions, advice, and, in the case of law firms, reliable counsel. Understanding the Holiday Audience The holiday season introduces a unique demographic to the forefront of law firms’ marketing efforts. This period isn’t solely about transactions; it’s about connections.

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Lawmatics

MAY 9, 2023

Instagram is an underutilized platform for law firm marketing automation. On Instagram, attorneys can create authentic posts about their firms, create targeted campaigns to engage with their audience and use photography and video to strengthen their law firm's brand identity. billion users worldwide.

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Martindale-Avvo

MARCH 12, 2024

A “lead” is a prospect or potential client for your law firm. In the simplest terms, it’s someone with a legal issue relevant to the services you provide who is interested in learning about how your firm can help solve their issue and has somehow shared their contact information with you.

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Martindale-Avvo

MAY 17, 2023

Social media is a vital part of the modern digital marketing landscape, and yet, for many law firms, the most influential platforms remain an afterthought. Most law firms have some type of a presence online, largely dominated by LinkedIn. Still, Facebook, Instagram, and even TikTok are starting to be taken more seriously.

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Martindale-Avvo

MARCH 12, 2024

A “lead” is a prospect or potential client for your law firm. In the simplest terms, it’s someone with a legal issue relevant to the services you provide who is interested in learning about how your firm can help solve their issue and has somehow shared their contact information with you.

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Lawmatics

FEBRUARY 28, 2023

With its accessible video editing tools, easy access to target audiences, and over one billion active users, it's no wonder that TikTok has become the go-to choice for some law firms. Law firms leverage TikTok for more than marketing purposes, such as attracting and retaining talent/staff. followers.

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LawSites

DECEMBER 31, 2021

Last year, I introduced something new for this blog: The LawSites Resource Center. 2021 eBook: Running a Lean Law Firm. This ebook from Rocket Matter is a guide to running a lean law firm. Listings on LawSitesResources.com are sponsored by the companies that produced them and generate revenue for this blog.].

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Clio

MAY 2, 2024

This blog will explore lawyer stress levels, explaining why being a lawyer is stressful , what stress is, and how it can manifest in the workplace. Corporate lawyers working in biglaw will likely be more stressed than estate planning attorneys in a small firm. Processes keep everyone throughout a firm united.

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Martindale-Avvo

SEPTEMBER 17, 2024

How potential clients see you and your law firm at first glance determines whether they make an effort to get in touch—or whether they lose interest and take their search somewhere else. Read more about your profile pic in our blog, Attorney Headshots: A Picture is Worth a Thousand Words Experience Experience matters.

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The Law Product Makers blog

NOVEMBER 1, 2021

There are too many estates planning legal form websites – so many that it is hard for a consumer to figure out which one to select. Case Studies on Productization of Legal Work Included in his book are many case studies and examples of law firms that have productized a legal service. Thanks.

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LawSites

APRIL 19, 2022

Download: The Complete Guide of Document Automation Software for Law Firms. My law firm website now ranks on the first page, sometimes in the top spot, for all sorts of queries about red light camera tickets and speeding camera tickets in New York City, where there are more lawyers than laypeople.

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Legal Tech Monitor

APRIL 13, 2023

She will teach “Legal Marketing Design: Crafting a Standout Strategy” at the OBA Solo & Small Firm Conference and wanted to hear what experts in the field are saying today. Mr. Riddle will also be speaking at the OBA Solo & Small Firm Conference.

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Martindale-Avvo

MARCH 12, 2024

A “lead” is a prospect or potential client for your law firm. In the simplest terms, it’s someone with a legal issue relevant to the services you provide who is interested in learning about how your firm can help solve their issue and has somehow shared their contact information with you.

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Clio

AUGUST 14, 2024

If your business is facing serious challenges, look at your budget, and follow these tips for improving law firm cash flow. Law firms across the country are facing immense challenges due to COVID-19. Why do you want to change legal practice areas? In the meantime, use these tips to weather any slow periods.

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The Law Product Makers blog

DECEMBER 14, 2021

It is a good example of a law product start-up that is directed at consumers. By “pure play” I mean a site that is not a law firm and provides a solution to a legal problem that is software-powered with no human service. Related Law Products The addition of related law products would create additional streams of revenue.

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Attorney at Work

JULY 12, 2022

Roy Ginsburg counts down 13 reasons small law firm owners have a tough time creating a law firm succession plan — and reasons to get it done. Some of my clients are estate planning lawyers. 13 Reasons Lawyers Procrastinate on Creating Their Law Firm Succession Plan.

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Social Media for Law Firms

MARCH 20, 2022

According to an ABA 2018 survey, more than a third of law firms find new clients on social media. For example, an estate planning lawyer knows that you’re never too young — or old — to draw up a last will and testament. Even more gain new clients through social media marketing Do all lawyers use the same platform?

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