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Building a Strong Legal Brand on Social Media in 2025

Justia Legal Marketing & Technology blog

For example, “I help New Jersey families navigate divorce with clarity and compassion” is far more impactful than “Experienced Family Law Attorney.” ” Customize your banner image with your firm logo, a relevant legal symbol, or a striking city skyline that resonates with your practice location.

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Building a Strong Legal Brand on Social Media

Justia Legal Marketing & Technology blog

For example, “I help New Jersey families navigate divorce with clarity and compassion” is far more impactful than “Experienced Family Law Attorney.” ” Customize your banner image with your firm logo, a relevant legal symbol, or a striking city skyline that resonates with your practice location.

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Beyond the Obvious: 6 Essential Google Business Profile Tips

Justia Legal Marketing & Technology blog

” Be a “Personal Injury Attorney,” “Divorce Lawyer,” “Criminal Defense Attorney,” or “Estate Planning Attorney” if that’s your main focus. Never provide specific legal advice or discuss confidential client matters in this section.

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Answer Engine Optimization (AEO): Is Your Law Firm Website AEO-Friendly?

Justia Legal Marketing & Technology blog

These disclaimers must clearly state that the information provided is for general informational purposes only and does not, and cannot, constitute professional legal advice. Users should always be strongly urged to consult with a licensed attorney for personalized guidance regarding their specific legal needs.

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Vanilla is a New Disrupter in Estate Planning

The Law Product Makers blog

Estate Planning, traditionally the domain of the legal profession, is about to be disrupted by another new entrant, Vanilla. The company seeks to enable financial planners to offer estate planning services and documents to their clients through a network of attorneys.

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Struggling to Reach Potential Clients? Find the Middleman

Attorney at Work

estate planning or general corporate work). In contrast, one person often can be a gatekeeper of sorts for a number of prospective targets, such as: Wealth management professionals for estate planners. Insurance brokers for employee benefits attorneys. Subscribe to Attorney at Work. You can’t predict the need (e.g.,

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9 Attorney TikTok Accounts You Need To Follow For Marketing Inspiration

Lawmatics

TikTok has become an incredible resource for connecting with potential clients, creating engaging content, and providing useful information that can help lawyers navigate complex legal issues. We’ve rounded up 9 attorney TikTok accounts to give fresh ideas for your account. Is TikTok a good marketing channel for attorneys?