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Answer Engine Optimization (AEO): Is Your Law Firm Website AEO-Friendly?

Justia Legal Marketing & Technology blog

The legal landscape is constantly evolving, and with it, the way potential clients find information and connect with law firms online. Understanding these differences is paramount for law firms seeking to maximize online visibility in modern search engines. AEO: What Are the Main Differences?

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Meta Ends Facebook Fact-Checking

Legal Expert Connections

Meta’s decision to end its fact-checking program and replace it with a community-based system called “Community Notes” could have several implications for marketers, including law firms, who use Facebook for social media. Legal Expert Connections, Inc. is a national legal marketing agency founded in 2003.

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Building a Strong Legal Brand on Social Media in 2025

Justia Legal Marketing & Technology blog

Business law firms can comment on new FTC rules; family law attorneys can explain celebrity divorce proceedings in plain English, breaking down the legal implications for a general audience. Always include clear disclaimers on your posts, especially when discussing legal topics. Position yourself as an expert.

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Building a Strong Legal Brand on Social Media

Justia Legal Marketing & Technology blog

Business law firms can comment on new FTC rules; family law attorneys can explain celebrity divorce proceedings in plain English, breaking down the legal implications for a general audience. Always include clear disclaimers on your posts, especially when discussing legal topics. Position yourself as an expert.

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Best Blogging Platforms for Lawyers in 2025

Clio

Blogging is still one of the most powerful tools for building your law firms online presence, especially if youre just starting out. In this article, Im breaking down the best blogging platforms for lawyers, helping you make an informed choice about which one suits your firms needs. Dont have time? Need a quick summary?

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10 SEO Mistakes That Are Costing Your Law Firm Clients

Justia Legal Marketing & Technology blog

If your law firm isnt showing up when and where theyre searching, you may be missing out on valuable business. But many law firms make critical SEO mistakes that limit their performance, waste marketing resources, or fail to generate meaningful results. Set up 301 redirects to avoid broken links and preserve SEO.

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How to Adapt Your SEO Strategy for the Age of AI Search

Justia Legal Marketing & Technology blog

The artificial intelligence (AI) revolution presents law firms with unprecedented opportunities for growth and competitive advantage. This is a game-changer for law firms, reminiscent of how the early web allowed them to promote their services and compete in a crowded legal landscape with cost-effective strategies.