Attorney at Work

AUGUST 2, 2021

Great Marketers Understand the Power of Storytelling. Great marketers use storytelling as a tactic to build their businesses. Authentic and captivating stories help develop your firm’s personality and build credibility, creating stronger feelings of trust on the part of your target audience. Storytelling is powerful.

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CaseFox

SEPTEMBER 30, 2023

In the legal world, particularly in accident and injury lawsuits, timing is everything. In this blog, we’ll guide you to a hassle-free path for your personal injury claim. Similarly, each state has a legal timer known as the statute of limitations, which commences when you suffer an injury.

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Justia Legal Marketing & Technology blog

MAY 30, 2023

For a busy lawyer, time is a limited resource. When faced with competing deadlines in your cases, a never-ending checklist of things to do, personal commitments, and more, you may find that the time to effectively market your practice simply does not exist. ChatGPT is a large language model (LLM) AI. ” ChatGPT 3.5

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Lawyerist

NOVEMBER 17, 2023

Beyond that, location, business hours, responsiveness, profile quality, and, of course, marketing budget, play a roll in an individual firm’s LSA ranking. Jim gave the example of a personal injury firm that only represents wrongful death matters. To learn more about Postali and why you should use LSAs, visit their blog.

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MatterSuite

NOVEMBER 27, 2023

Aspiring lawyers, whether they are students preparing to enter law school or established professionals considering a change in focus, are often faced with a crucial decision: which area of law should they pursue? Criminal defense lawyers often find themselves in courtrooms, defending or prosecuting individuals accused of crimes.

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Justia Legal Marketing & Technology blog

APRIL 14, 2023

Our guest speaker, David Alan Wolf , is an experienced attorney that has built a strong personal injury practice. Over the past five years, David has also focused on sharing his marketing knowledge and success with other attorneys. His marketing advice, tips, and techniques are a form of goodwill to the legal community.

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Justia Legal Marketing & Technology blog

JUNE 26, 2023

Justia Ask A Lawyer is a free question-and-answer forum that connects people with real legal questions to basic answers from real lawyers. Lawyers can offer preliminary information and guidance that can help users better understand the law and the next steps. Justia Ask A Lawyer receives questions in each of the fifty U.S.

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Justia Legal Marketing & Technology blog

SEPTEMBER 8, 2023

Getting website visitors is only a part of the battle in a competitive legal marketing world. In this blog post, we’re diving into six key factors that influence your website’s success rate of turning visitors into leads. Leverage badges for awards and associations as marketing collateral for your firm.

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Martindale-Avvo

NOVEMBER 27, 2023

At Martindale-Avvo, we use our lawyer marketing expertise to help you market, run, and improve your practice every step of the way. Potential clients must clearly understand what work you perform, whether that is criminal defense, business formation, personal injury, or other practice areas.

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Martindale-Avvo

OCTOBER 27, 2023

Solo law firm marketing can be challenging. If you think about it, few people are thrilled to be hiring a personal injury, family law, or business attorney. Work on Your Local SEO Every marketing step you take should keep local SEO in mind. Leverage Social Media Social media marketing for lawyers isn’t new.

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Martindale-Avvo

MAY 17, 2023

Social media is a vital part of the modern digital marketing landscape, and yet, for many law firms, the most influential platforms remain an afterthought. Some of this shift was prompted by the pandemic, which forced lawyers to seek new forms of connection in lieu of traditional face-to-face interactions.

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Clio

MARCH 20, 2024

With so many lawyers, and so many prospective clients looking for lawyers online, you must do what you can to market your firm in the digital age. They read your blog posts or view your website and use your content to determine whether they want to work with you. Sets a great first impression with potential clients.

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Justia Legal Marketing & Technology blog

MAY 17, 2023

As countless clients turn to online resources to find legal services, law firms must leverage digital marketing tools to stay ahead of the competition. Justia Amplify is a pay-per-click (PPC) management service powered by our team of legal marketing professionals.

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Lawmatics

APRIL 19, 2023

A strategic law firm marketing plan will provide a blueprint for the firm’s future growth. It will identify which areas the firm wants to grow and address how to streamline the process, including law firm marketing automation. Why Do Law Firms Need Marketing? What are the 6 Elements of a Marketing Plan?

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Legal Expert Connections

NOVEMBER 1, 2023

As an outsourced law firm marketing director, I’ve had the privilege of working with hundreds of law firms across the country. In the spirit of giving thanks this November, I’d like to share some tips on how law firms can structure their marketing efforts to enhance client retention, account acquisition, and lead generation.

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Attorney at Work

JULY 6, 2021

Not every lawyer can or should be a thought leader. Career and marketing coaches counsel lawyers to become thought leaders. They also self-publicize through social media, podcasts, YouTube videos and blogs. They also self-publicize through social media, podcasts, YouTube videos and blogs. The Leadership Part.

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Justia Legal Marketing & Technology blog

OCTOBER 17, 2023

Effective branding not only establishes trust and credibility but also sets the firm apart in a competitive market. The tagline “Restoring Power to Those Injured” ties in with the name of the firm, “Power Trial Lawyers”. Personal Injury Many personal injury lawyers offer a free consultation or case evaluation.

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Eric Goldman

MAY 13, 2023

This is another lawsuit between personal injury law firms over competitive keyword ads. For more background on competitive keyword advertising by lawyers, see this article. lululemon * Ohio Bans Competitive Keyword Advertising by Lawyers * Want to Engage in Anti-Competitive Trademark Bullying? 2023 WL 3340214 (W.D.

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Lawmatics

FEBRUARY 28, 2023

TikTok has become an incredible resource for connecting with potential clients, creating engaging content, and providing useful information that can help lawyers navigate complex legal issues. What are Lawyers doing on TikTok? Lawyers are increasingly taking to TikTok to build their brand and reach potential clients.

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CaseFox

DECEMBER 13, 2023

In this blog we will be sharing how to create a law firm business plan and are the factors to consider and why it is important. From law firm branding , marketing to things your firm wants to achieve, and a plan of action for achieving your firm goals. List all the resources that you might need for marketing purposes.

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CaseFox

DECEMBER 13, 2023

In this blog we will be sharing how to create a law firm business plan and are the factors to consider and why it is important. From branding, marketing to things your firm wants to achieve, and a plan of action for achieving your firm goals. Create a comprehensive marketing plan that covers both the online and offline market.

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Legal Talk Network

JUNE 24, 2022

Lead generation can be one of the most challenging obstacles for both law firms and lawyers. However, the lawyer lead generation space is highly competitive, so developing high-quality lead generation processes and strong inbound marketing strategies is essential to the success of your law firm. In Summary.

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MatterSuite

AUGUST 10, 2023

In the dynamic realm of legal practice, personal injury lawyers find themselves navigating an ever-competitive landscape. The quest for justice is coupled with the need to stand out, especially when considering the staggering statistics surrounding personal injury cases. However, marketing can amplify this effect.

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Legal Tech Monitor

AUGUST 24, 2023

Staying up to date on new technology helps lawyers attain competence in the benefits and risks of technology for you and your clients, while providing ways to streamline your work and enhance client service. Whether you realize it or not, most lawyers are already using AI. For now, let’s dive into a ChatGPT primer for lawyers.

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Legal Tech Monitor

APRIL 13, 2023

After 2021 resulted in a virtual TECHSHOW and 2022 was a hybrid show, the consensus among attendees was that it was great to be 100% in person again. We spent the day learning about new technologies available on the market. Julie’s focus at ABA TECHSHOW was on the marketing track. For us, the ABA TECHSHOW began on Wednesday.

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CaseFox

DECEMBER 20, 2023

It can cause personal injury and might lead to various legal issues. Lawyers is the main hero in the movie and he is deafening Santa Claus. Additionally, if you are looking for holiday marketing ideas or gift ideas for lawyers make sure to check out our popular holiday blogs. It’s a clear case of burglary.

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Martindale-Avvo

FEBRUARY 14, 2023

For lawyers in all practice areas, AI has the potential to minimize time spent on repetitive tasks, letting lawyers spend more time working at the top of their licenses. How Can Lawyers Use AI? Marketing Content Development The rise of Chat GPT has brought mainstream attention to AI’s use in content writing.

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Eric Goldman

JUNE 17, 2023

Plaintiffs have not met their burden to allege facts demonstrating an injury-in-fact sufficient to confer standing for their privacy-based claims. But I think this might have more to do with the way the lawyers pleaded this issue rather than the quality of the potential breach of contract claim here. But not so, says the court.

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LawSites

OCTOBER 13, 2021

Hot Market for Practice Management. Over the summer, this blog broke the news that Thompson Street Capital Partners had acquired Tabs3 Software, one of the oldest practice management products, and which also owns cloud platform CosmoLex. The transaction is slated to be completed before the end of the year.

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3 Geeks and a Law Blog

MARCH 7, 2024

I think the I think the other thing is personal injury, family, probate, all of those tend to be with firms that are a little bit kind of on the smaller side, right. In some cases, lawyers built for this time, or legal professionals built for this time, right. We’ve just kind of chosen to focus. I mean, let’s be honest.

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Attorney at Work

DECEMBER 13, 2021

Recently, a marketing company asked me to take over writing the blog posts for one of its clients, a law firm that specializes in construction law. You’ve hired a group of non-lawyers to write posts that sound like they were written by an expert in construction law.”. What to Expect When Outsourcing Your Legal Blog.

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Eric Goldman

JULY 17, 2023

In the first, the purchasers bring these goods into the US and make personal use of them. This group of Justices would have preferred a test in which the step two focus is on “likelihood of consumer confusion” of persons in the US, without consideration of the location of the use in commerce, e.g., through sale of the marked goods.

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Martindale-Avvo

FEBRUARY 22, 2024

Large law firms understand the need for effective marketing and often hire internal marketing managers to handle this task. They have the resources to hire and benefit from a marketing manager on their staff. Hiring a full-time marketing manager may not make sense for lawyers in solo, small, or mid-sized law firms in the U.S.

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Justia Legal Marketing & Technology blog

APRIL 21, 2023

Digital marketing continues to evolve and pay-per-click (PPC) advertising continues to evolve too. For most lawyers, PPC advertising is not a new concept, but many misconceptions and myths surrounding the use of PPC ads for law firms continue to persist. What Is PPC? PPC stands for pay-per-click.

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Lawmatics

MAY 16, 2023

When it comes to law firm marketing, I can’t think of a more competitive area of law than personal injury. For too long, many firms have relied on non-specific ads like TV commercials and billboards, but the rise of digital marketing has led to a necessary diversification of advertising methods.

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Lawmatics

AUGUST 8, 2023

And we’ve already seen bad lawyering play out with ChatGPT , as some legal professionals have relied heavily on ChatGPT for legal research without verifying the accuracy of the information provided, leading to sanctions. CoCounsel, a product of OpenAI and Casetext collaboration, is a reliable legal assistant tailor-made for lawyers' needs.

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Eric Goldman

MAY 22, 2023

This case involves two rival personal injury law firms in Arizona, one of which engaged in competitive keyword advertising against the other. Nor can it be said to show that Defendants’ marketing strategy made confusion likely. For more on competitive keyword ads by lawyers, see this article. CV-21-01540-PHX-DGC (D.

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