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A Lawyer’s Quick Guide To Long-Tail Keywords

Justia Legal Marketing & Technology blog

For attorneys, this translates to reaching potential clients precisely when they need your expertise. They’re not simply searching for “lawyer,” but rather, “how to appeal a denied disability claim in Dallas.” But how do you connect with those actively seeking your specific legal services?

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Beyond the Obvious: 6 Essential Google Business Profile Tips

Justia Legal Marketing & Technology blog

” Be a “Personal Injury Attorney,” “Divorce Lawyer,” “Criminal Defense Attorney,” or “Estate Planning Attorney” if that’s your main focus. .” Tip: Choose the most specific primary category: Don’t just be “Law Firm.”

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Understanding the User Journey to Attract More Leads – Part One

Justia Legal Marketing & Technology blog

Search terms they might use: “Best DUI lawyer in [city],” “Experienced child custody attorney near me,” “Top-rated divorce lawyer [state].” Consideration: What they’re doing: Users now understand their needs and are actively researching solutions.

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