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Article Writing Can Drive Law Firm Marketing Success

Legal Expert Connections

Article writing is an excellent law firm marketing strategy for many attorneys, especially if the thought of making a speech causes you to break out in a cold sweat. Corporate general counsel, among others, frequently contact attorneys based on published articles.

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A Guide to Law Firm Marketing in the Summer

Legal Expert Connections

Write an article. Use some of your free time to draft an article on an emerging trend or a significant court ruling. Related Legal Marketing Articles The Value Equation in Law Firm Marketing Article Writing Can Drive Law Firm Marketing Success About Legal Expert Connections, Inc. Bring attorney bio pages up to date.

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Legal Ads Surge as Plaintiff Lawyers Pursue Mass Litigation Cases

Legal Expert Connections

Advertisements have become a powerful tool for plaintiff lawyers specializing in mass litigation, according to a Wall Street Journal article titled “The Latest Ad Boom: Lawyers Seeking Plaintiffs for Mass Litigation” published in January 2024.

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Law Firm Marketing: Turn Membership Organizations into New Business

Legal Expert Connections

Publishing opportunities : Many membership organizations have publications or newsletters that feature articles written by members. Writing an article for one of these publications can help you establish yourself as a thought leader in your field and attract new clients.

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2024 Law Firm Marketing Plan Ideas for January

Legal Expert Connections

RELATED ARTICLES Courting Your Clients Take the 2023 Law Firm Marketing Test Law Firm Marketing: Turn Membership Organizations into New Business Law Firm Marketing on LinkedIn: You Must be Present to Win The “Courting Your Clients” Legal Marketing Agency We want to serve as your outsourced law firm marketing department!

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Email Marketing Guide to Google and Yahoo! Rules

Legal Expert Connections

Information for Constant Contact Email Subscribers As a Constant Contact partner, I’m happy to share their article titled, “ Changes to Google and Yahoo’s email authentication requirements.” It is designed to give email domain owners the ability to protect their domain from unauthorized use, commonly known as email spoofing.

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Law Firm Marketing: How to Measure the Success of a Law Firm Newsletter

Legal Expert Connections

In our recent article titled, “ Law Firm Marketing: What to Include in a Client Newsletter ,” we talked about what to include in monthly marketing communications to keep your clients engaged. You might include links to an attorney bio page, a blog article, an event sign-up page, a law firm brochure, or a court document.