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A Lawyer’s Quick Guide To Long-Tail Keywords

Justia Legal Marketing & Technology blog

Unlike short-tail keywords (e.g., “lawyer,” “DUI lawyer,” personal injury attorney, Los Angeles divorce lawyer), long-tail keywords are highly targeted and often indicate a user’s intent to take action. The “tail” refers to the length and specificity of the search phrase.

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Next Level Strategy: How Law Firms Should be Using Google Ads

Rocket Matter

The post Next Level Strategy: How Law Firms Should be Using Google Ads appeared first on Rocket Matter. If you run a law practice and need qualified leads who are eager to find your firm, Google Ads is a great way to start. Are Google Ads right for your law firm? Its one of the most effective marketing channels.

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Your Guide on How to Get Clients as a Solo Attorney

Martindale-Avvo

Solo law firm marketing can be challenging. It sounds simple enough on the surface, but this is something that too many businesses, including law firms, neglect. If you think about it, few people are thrilled to be hiring a personal injury, family law, or business attorney.