Track Meet: If You’re Not Tracking Your Time, Then What Are You Doing?

With continued tech improvements, it’s become easier than ever before.

macro-1452986_1280Time tracking is essential for every law firm.  

Yes, every law firm. 

Even if your law firm is not tracking time to bill clients, it’s still a necessary component for valuing your services and for determining the efficiency of your team.  

It used to be that time tracking was the worst thing that you could ask a lawyer to do. But with continued improvements in time & billing and case management software, it’s become easier than ever before. So, how do you do it, the right way?

To find out, we brought Joyce Brafford of ProfitSolv and Laura Kennedy of Circle Management Group onto the Non-Eventcast.  

This is the first episode in a monthly series that we will be releasing throughout the year with our partner, ProfitSolv.  This episode is sponsored by Rocket Matter.

In this episode, Jared kicks things off by talking with Laura about how she and her team help law firms (5:38).  

After that, the panel discusses why time tracking is important for every law firm (6:27), before offering up time tracking best practices for attorneys (11:02).  

Next, Laura and Joyce cover the value of “passive” time tracking software (12:59), which monitors your “device time,” rather than forcing you to track time manually – before covering Rocket Matter’s new passive time tracking tool, Rocket Matter Track (15:16).  

Joyce and Laura then talk over the value of using time tracking software to build efficiency in a law practice (18:13), before squarely addressing the importance of task automation (21:19).  

Of course, the trio also had to consider how AI will affect the practices of law firms, including with respect to time tracking (22:05), before finishing up by listing time tracking options in other ProfitSolv tools (26:35).

If time tracking has been a weakness in your law practice, you can quickly and easily convert that to a strength — if you opt for the right software products.