Lawmatics

DECEMBER 19, 2024

It positions your firm at the exact point where intent meets action one of the tenets of digital marketing for law firms. Heres why it pays to pay to have the best SEO for law firms: Legal consumers are searching, and fast: Research shows that 68% of all online experiences start with a search engine.

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Martindale-Avvo

APRIL 3, 2025

As an attorney, youre always looking for ways to better serve your clients. When you notice that there is a lack of representation in a certain practice area, are changing the direction of your law firm, or simply branching out into a new practice area, its important that you take the time to consider how youll brand this new career move.

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Rocket Matter

FEBRUARY 20, 2025

The post Next Level Strategy: How Law Firms Should be Using Google Ads appeared first on Rocket Matter. If you run a law practice and need qualified leads who are eager to find your firm, Google Ads is a great way to start. Are Google Ads right for your law firm?

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Justia Legal Marketing & Technology blog

MAY 30, 2025

If your law firm isnt showing up when and where theyre searching, you may be missing out on valuable business. But many law firms make critical SEO mistakes that limit their performance, waste marketing resources, or fail to generate meaningful results. This helps Google understand exactly where you serve clients.

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Justia Legal Marketing & Technology blog

FEBRUARY 17, 2025

In todays digital-first world, your law firms domain name is more than just a web address its a crucial part of your brand, online visibility, and credibility. In this guide, well break down the key factors every lawyer should consider when selecting and managing a law firm domain name.

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Legal Expert Connections

JULY 6, 2025

At Legal Expert Connections, we specialize in helping litigation firms like yours stand out in today’s crowded, high-stakes market. If all the attorneys in your firm are licensed in one state, and you only have offices in that state, then by default that is your basic target market. One basic focus point is geography.

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Martindale-Avvo

JANUARY 6, 2025

Martindale-Hubbell, part of the Martindale-Avvo family, is proud to announce that the following attorneys have achieved a Martindale-Hubbell AV Preeminent Peer Review Rating, awarded to only those lawyers who have the highest ethical standards, legal knowledge, and professional ability. Alfred Mackenzie, Attorney at The Lanie Law Firm, P.C.

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Justia Legal Marketing & Technology blog

OCTOBER 17, 2023

The homepage is one of the most important pages for your law firm website. In order to fully leverage the SEO value and conversion potential of your homepage, you’ll need to establish your brand, communicate your law firm’s value, demonstrate your expertise, and make strategic design decisions to encourage conversions.

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Legal Talk Network

JUNE 4, 2024

overseeing well-being initiatives for more than 1,000 attorneys. His advocacy for diversity, equity, inclusion (DEI) has been at the forefront of his committee involvement and contributed to his well-deserved placement on the LGBT Attorneys Under 40 list by the National LGBTQ+ Bar Association. I pursued both writing and law.

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Rocket Matter

SEPTEMBER 14, 2022

Criminal defense is one of the most challenging practice areas to specialize in. Friends, family, and even strangers have misconceptions about the work you do and may assume that you side with criminals. Here are six different ways to automate your criminal defense practice. Build a Better Client Intake System.

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Martindale-Avvo

MARCH 7, 2024

Many law firms spend tremendous amounts of money to attract prospective clients but fail to seal enough deals to remain profitable. In Martindale Avvo’s survey, “ Understanding the Legal Consumer 2023 ,” more than half of respondents (56.8%) want information on pricing or fees when looking for an attorney.

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Martindale-Avvo

SEPTEMBER 12, 2023

Warm and welcoming is perhaps your best option if you practice family law, as you want clients to feel comfortable opening up about deeply personal matters. Most law firm websites have clear on-site navigation that makes it simple to find what you do with a few clicks. Your services page should be easy to find.

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Martindale-Avvo

MARCH 7, 2024

Nearly every person in search of legal services turns to the internet, and most potential clients can find attorneys via our newest service, ProVantage. How it’s Going Attorneys like James Scurlock of Wallace, Martin, Duke, & Russell have witnessed significant growth after adopting Martindale-Avvo’s ProVantage.

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Martindale-Avvo

FEBRUARY 22, 2024

Running a law firm is a lot of work. Large law firms understand the need for effective marketing and often hire internal marketing managers to handle this task. Hiring a full-time marketing manager may not make sense for lawyers in solo, small, or mid-sized law firms in the U.S. Let us help you get started.

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Martindale-Avvo

JUNE 20, 2023

Nearly every person in search of legal services turns to the internet, and most potential clients can find attorneys via our newest service, Complete Profile Plus. How it’s Going Attorneys like James Scurlock of Wallace, Martin, Duke, & Russell have witnessed significant growth after adopting Martindale-Avvo’s Complete Profile Plus.

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Clio

AUGUST 21, 2024

As a lawyer, you’re an expert on the practice of law—but are you taking the time to track what’s important when it comes to guiding the success of your firm? Law firm KPIs , or Key Performance Indicators, can help. Why are Law Firm KPIs valuable? But what exactly are KPIs, and why are they important?

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Lawyerist

MARCH 29, 2024

Every year, the Lawyerist team sets out to find examples of the best law firm websites from our vast community. Obviously, the website, as a marketing tool, isn’t just for Personal Injury attorneys anymore. The Fine Law Firm Designer: iLawyerMarketing What Makes Them Special This site is branded.

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Clio

JULY 3, 2024

Compared to SEO, social media, or other types of advertising, buying leads is probably one of the fastest and easiest ways to get more clients for your firm. After all, attracting qualified leads for your law firm can be time-consuming. But, Avvo’s biggest selling point for consumers is probably its lawyer reviews.

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Attorney at Work

NOVEMBER 30, 2021

While TikTok presents a great opportunity for law firms to market their services, many attorneys are unsure of how to use the app or whether it is worth the investment. Kelly Chang is a family law attorney who shares informative, humorous videos with her audience of nearly 300,000. Kelly Chang @lawyerkelly.

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Attorney at Work

JULY 27, 2022

This week, we feature criminal defense lawyer John Tolley , who has tried more than 45 jury trials and handled thousands of cases. . JT Law Firm. After beginning his litigation career as an assistant state’s attorney and as an insurance defense attorney, in 2019 John Tolley decided to form his own firm, JT Law.

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Lawmatics

FEBRUARY 28, 2023

With its accessible video editing tools, easy access to target audiences, and over one billion active users, it's no wonder that TikTok has become the go-to choice for some law firms. We’ve rounded up 9 attorney TikTok accounts to give fresh ideas for your account. Is TikTok a good marketing channel for attorneys?

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Martindale-Avvo

SEPTEMBER 14, 2023

Even if you are the best at what you do, the modern attorney has to follow some branding basics for law firms. Law firm branding puts these qualities front and center so your target clients recognize you when they are looking for representation. Why Does Your Law Firm Need Branding?

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Lawmatics

NOVEMBER 16, 2023

In this webinar, Lawmatics CEO and Co-Founder Matt Spiegel welcomes Jared Correia, CEO of Red Cave Law Firm Consulting, to detail everything you need to set up your firm’s business for success in 2024. Matt is an attorney who ran his own criminal defense practice before becoming a legal tech entrepreneur.

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Lawmatics

MARCH 27, 2024

Top law firms are expanding their client base with smart marketing and improved services — all while optimizing their operations for agility and efficiency. They have a vast range of expertise in the legal industry as marketers and attorneys themselves, in practice areas spanning from estate planning to criminal defense.

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Legal Expert Connections

FEBRUARY 1, 2016

Lawyers passionate about defending their clients and showcasing their work frequently document their thoughts and provide firm updates in a law firm blog. In November 2014, attorney Steven M. Even more interesting is how Gursten responded to make his point that attorneys are covered by First Amendment protections.

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Centerbase

NOVEMBER 7, 2023

Agile, streamlined processes are what modern law firms need to effectively handle the full gamut of activities required to take a matter from client intake to paid in full. Firms are under constant pressure to optimize their workflows, reduce manual errors, and maximize billable hours. Technology can address these challenges.

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Martindale-Avvo

MARCH 12, 2024

A “lead” is a prospect or potential client for your law firm. In the simplest terms, it’s someone with a legal issue relevant to the services you provide who is interested in learning about how your firm can help solve their issue and has somehow shared their contact information with you.

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Martindale-Avvo

JUNE 9, 2024

As a law firm, being able to adapt to change is crucial. On June 2, 2020, we hosted a panel, presented by Atlanta-based trial attorney Erin Gerstenzang, to discuss some tips and tricks on how to prepare your firm and help it to survive through future disruptions. Because you have nothing to lose.

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Above the Law - Technology

OCTOBER 30, 2023

The post There’s No More Getting Away With Murder appeared first on Above the Law. Between our phones and the multitudes of video cameras, it's difficult to avoid detection.

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Martindale-Avvo

MARCH 7, 2024

Nearly every person in search of legal services turns to the internet, and most potential clients can find attorneys via our newest service, ProVantage. How it’s Going Attorneys like James Scurlock of Wallace, Martin, Duke, & Russell have witnessed significant growth after adopting Martindale-Avvo’s ProVantage.

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Martindale-Avvo

MARCH 7, 2024

Nearly every person in search of legal services turns to the internet, and most potential clients can find attorneys via our newest service, ProVantage. How it’s Going Attorneys like James Scurlock of Wallace, Martin, Duke, & Russell have witnessed significant growth after adopting Martindale-Avvo’s ProVantage.

Law firm 52

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Martindale-Avvo

MARCH 7, 2024

Many law firms spend tremendous amounts of money to attract prospective clients but fail to seal enough deals to remain profitable. In Martindale Avvo’s survey, “ Understanding the Legal Consumer 2023 ,” more than half of respondents (56.8%) want information on pricing or fees when looking for an attorney.

Law firm 52

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Martindale-Avvo

MARCH 7, 2024

Many law firms spend tremendous amounts of money to attract prospective clients but fail to seal enough deals to remain profitable. In Martindale Avvo’s survey, “ Understanding the Legal Consumer 2023 ,” more than half of respondents (56.8%) want information on pricing or fees when looking for an attorney.

Law firm 52

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Martindale-Avvo

MARCH 12, 2024

A “lead” is a prospect or potential client for your law firm. In the simplest terms, it’s someone with a legal issue relevant to the services you provide who is interested in learning about how your firm can help solve their issue and has somehow shared their contact information with you.

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Lawmatics

FEBRUARY 16, 2023

When it comes to online video marketing, law firms have a unique opportunity to produce engaging content that can help them connect with prospective clients. By taking a page out of the books of successful law firms and lawyers using YouTube to drive engagement and traffic, you can help your law firm grow its online presence and brand.

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Lawmatics

JUNE 15, 2023

Do you dream of a glitzy big law career in a New York City law firm? In other words, a criminal defense lawyer will probably find a lot more clients in a city with a higher crime rate like Washington D.C. Maybe the small town aspect of Spokane appeals to you? than they would in a suburban neighborhood in Idaho.

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Martindale-Avvo

NOVEMBER 27, 2023

Knowing how to grow and manage your mid-sized law firm may initially seem challenging. Law school prepared you to be an attorney but not necessarily a business owner. Growing Your Mid-Sized Law Firm Controlled growth is the name of the game for every mid-sized law firm.

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